Sabato De Sarno loves a story filled with passion, drama and joy, and is now taking us into his Gucci universe through a new storytelling concept inside the House's windows, introducing Endless Narratives. Taking objects like bookcases, artefacts, miniature statues and treasures, placed alongside Gucci's ready-to-wear and accessories, the Endless Narratives create an immersive, thoughtful experience for us Gucci gals.

The new concept also features a collaboration with Italian artist Luca Pignatelli, who has created eight limited-edition artworks that include his sugar-lift and collage techniques, cleverly transforming ordinary materials into new, profound objects. These narratives will play out in Gucci boutique windows throughout the year and around the globe, including Australia and New Zealand. Stay tuned.

gucci.com