LAURA DERN FOR ROGER VIVIER
All aboard the Vivier Express. In a new film from Roger Vivier, the maison's ambassador Laura Dern embarks on a journey through the French countryside in her I Love Vivier pumps and clutching the Vivier Choc handbag, on the ultimate form of transport: a fabulous Vivier-ified steam train. Dern encounters a handsome stranger before the plot twists... We spoke to the actress about her collaboration with Roger Vivier, and the short film below:
What was your introduction to the Roger Vivier brand?
"Watching the film Belle De Jour and seeing my first Roger Vivier shoes worn by Catherine Deneuve."
Can you share any behind-the-scenes anecdotes or memorable moments from filming and shooting the Roger Vivier film?
"It was a torrential rainstorm when we filmed and it felt like sacrilege to have to wear an old pair of rubber boots while in the company of Gherardo [Felloni] but I had to do anything and everything to protect these shoes!"
Do you feel there is an alignment between acting and design?
"I’ve always felt there is. I’ve made a few lifelong friendships with some of our greatest designers because they are as focused on identity and style like actors when creating characters and like me trying to discover what kind of woman I am playing."
How do you think the collaboration between fashion and film can influence culture and creativity?
"Somehow, it always has and continues to. They are the deepest influences for me as an actress and as a person in the world of fashion. When it comes to a great designer like Gherardo, he is a storyteller and so in someways it’s the same vocation."
You were personally chosen to shoot the first episode of the Vivier Express project, focusing on icons, by Gherardo Felloni himself. How do you feel about being part of his vision for this short film?
"I love Gherardo and Roger Vivier deeply, so as an admirer, I was thrilled to be part of itand to thank a brand that deeply inspired me in considering what a woman is..."
What role do you believe fashion accessories play, both in film and in everyday life?
"They are a huge part of a character for me and I’ve loved how they’ve played a part in shaping stories. For everyday life, when it comes to women in fashion I don’t think anyone’s primary love wouldn’t be shoes or a bag."
Can you share any upcoming film projects you’re excited about?
"Having just produced a television series for Apple TV+, PALM ROYALE, I am currently filming a movie in London written and directed by Noah Baumbach."
Given Roger Vivier’s rich history with film, including iconic appearances of its products in movies like Belle de Jour, and Gherardo Felloni’s collaborations with renowned actresses, how do you feel this heritage influenced the storytelling and aesthetic of the first episode of the Vivier Express project?
"Cinema loves Roger Vivier and the brand has become iconic within it. Gherardo loves film like my favourite filmmakers love film so it’s a seamless collaboration and you feel the influences in his vision."