TIFFANY & CO.: ABOUT LOVE FILM
More of the Carters for Tiffany & Co., yes please. The Bey and Jay About Love campaign continues with Emmanuel Adjei-directed film, featuring Beyoncé’s rendition of Moon River. She wears the Tiffany Diamond as she performs the song, often reimagined by different musicians for Tiffany, and made famous by Audrey Hepburn in Breakfast at Tiffany’s. Jay-Z, wearing Jean Schlumberger’s legendary Bird on a Rock brooch, films Beyoncé on a Super 8 camera in the 18,800 square-foot Orum House in Bel Air, Los Angeles (personally selected by the Carters - taste!). As part of the collaboration with music’s royalty, Tiffany has partnered with BeyGOOD and the Shawn Carter Foundation to create the Tiffany & Co. About Love Scholarship Program. “Tiffany & Co. has pledged USD $2M in scholarship funding for students in the arts and creative fields at Historically Black Colleges and Universities (HBCUs),” says a statement from the brand. “The Tiffany & Co. About Love Scholarship will be awarded to five small private schools, as well as select state schools: Lincoln University in Pennsylvania, Norfolk State University in Virginia, Bennett College in North Carolina, University of Arkansas at Pine Bluff and Central State University in Ohio.” Love to hear it. Watch the films below.
